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Those who act first, who act boldly, and who act with creativity and intelligence will determine the shape of society’s future.


Elizabeth Schaeffer Brown, Co-Founder

Elizabeth began her career in advertising introducing leading international brands, like Sony Ericsson, into the North American market. This work lead her to co-found StudioE9 in 2004. StudioE9 was an independent digital laboratory servicing global advertising agencies including IRIS Nation and TBA Global.

Starting in 2010, while still running StudioE9, she began to develop social initiatives, Choose Haiti and Maiden Nation. This new work focused on job creation for women in developing countries through ethical fashion. The initiatives represented some of the first public/private partnerships of their kind. As a result, they were widely reported, featured in Fast Company, Time, Glamour Magazine, BBC, CNN and Mashable. This work also marked a shift away from Elizabeth’s interest in selling mass consumer products to ideas with the potential to change lives in meaningful ways.

Through the course of her career, her interest shifted from selling consumer products to promoting ideas with the potential to change lives in meaningful ways. In 2013, she co-founded Uncommon Union to build awareness around the activities of social businesses and global leaders intent on changing their industries. Over time she has built a network of partnerships bringing together celebrities, governments, businesses, and non-profits. Uncommon Union has used these networks to advance such issues as fair trade coffee, ethical supply chains, digital education for girls Afghanistan, global public defender systems for the poor and the recognition of the Yazidi genocide.

Elizabeth is a partner at Moreno Ocampo LLC, a global consultancy founded by the former prosecutor of the International Criminal Court, Luis Moreno Ocampo. The consultancy develops tailored strategies to manage complex conflicts with transnational dimensions with a focus on anti-corruption, assisting victims of mass atrocities and biased judiciaries.

She has regularly written on the subject of women’s empowerment. Her articles focus on entrepreneurship, ethical fashion, digital education for women and girls in the developing world. She has been published in The New York Times, The Guardian, Salon Magazine, Forbes Women, Entrepreneur Magazine, Huffington Post, Ryot News and Fast Company.


Paul Rene Johnson, Co-Founder
Paul Johnson began publishing software professionally in his teens. Since then, he has helped found, launch, and sell several technology companies. Paul played a key role in defining many conventions of online media leading to the acquisition of in2, a prominent Silicon Alley agency, by Monster.com in 2000.Paul’s digital art work has been exhibited around the world in venues including the Museum of Modern Art / PS1, Galerie Lambert, Postmasters Gallery, ZKM, InterCommunication Center, Eyebeam, and Seoul Museum of Art. An inadvertant pioneer of the DIY movement, he was featured in early Wired and Make Magazine issues. He is the recipient of many industry awards, including a Cannes Interactive Award, and his work is cited in periodicals, blogs, newspapers, and books such as Art After Appropriation, by John Welchman, and Internet Art, by Rachel Greene. As an educator, he has both taught and developed curriculums for RISD and Rutgers University. Recently, Paul spoke and presented hacked GameBoys at the inauguration of the Rutgers-Camden Archive of Digital Ephemera (RCADE), a collection of hardware and software made available to scholars for research purposes.

Paul is now focused on launching Uncommon Union partner, Uncommon Labs, which represents a new model for the development and support of technology that emphasizes community and research..



Uncommon Labs

Uncommon Labs  represents a new model for the development and support of technology that emphasizes community and research. We build web sites, mobile applications, e-commerce platforms, games, and more. Our clients have included Google, Microsoft, Chipotle, 3M, Office Depot, Sony-Ericsson, Cingular, and many others. We are located in Brooklyn, New York and Minneapolis, Minnesota.

Moreno Ocampo Consulting

Moreno Ocampo Consulting is a global consulting firm focused on developing strategies to manage complex conflicts with transnational dimensions. Luis Moreno Ocampo was the first Chief Prosecutor of the permanent International Criminal Court, based at The Hague. His office was involved in twenty of the most serious crises of the 21st century including Iraq, Korea, Afghanistan, and Palestine. He conducted investigations in seven different countries including Libya and Sudan. The World Bank has also appointed him to lead an expert panel to examine an alleged corruption conspiracy related to a $3 billion project in Bangladesh.


Prinkshop is a cause-centric studio that designs and makes t-shirts, notebooks and totes all produced in the USA. Prinkshop finds trailblazing organizations working in each of the issues, partners with them, and donates 30% of the profits to their causes. Printshop was founded by Pamela Bell. Prior to prinkshop Pamela was a founding partner of the global, iconic brands Kate Spade and Jack Spade. Her role there included production management, retail store development, ecommerce, merchandising, global licensing and product development. She and her partners sold the company to Neiman Marcus in 2006.